ABOUT
Brand Vision
Florida
The state has welcomed more than 91 million visitors, who spent more than $71 billion, generating 23 percent of the state sales tax (Visit Florida 2013). There are also more than 20 million visits and stays in the state. This continues the steady growth trend in tourist arrivals from year to year over the past ten years. With the help of many advanced technologies, especially from Google Street, to capture images of the state's 825 miles of beaches, this will help spread to people worldwide and let them see how great and gorgeous Florida beaches are. Also, along with social media, expert bloggers with journalism backgrounds and traditional radio, cinema... to promote the state for tourism.
And here it is, once the economy has gone up, other businesses will be blooming as well, including nail businesses. Thanks to their taxes, they are way more business-friendly than other states, and local government officials welcome relocating businesses. More importantly, Florida has good weather, quality of life, and infrastructure. This is why The Sunshine states are considered home to one of the best climates in the U.S.
Since the nail care market has witnessed a positive growth rate over the past decade, it is expected to maintain this positive trend during the forecast period. With an expectation to grow along the way by 13% to 2026, much faster than average for other jobs, and here at Florida's employment of nail technicians is among the highest in the country, providing an in-demand job with a bright future. When it comes to a career that requires creativity to soar, there are no secrets that hide inside those beautiful nail arts. All it takes is just years of honing skills, interacting with customers, and continually updating the latest trends in the beauty industry.
North Carolina
How nails businesses can be involved in this?
• Looking at the Social Media sites like Facebook, Pinterest, and Instagram have also caused a massive explosion in the Industry. Dig a little deeper into the internet “Nail Art” is one of the top five most tagged items on Pinterest and Instagram. When the popularity of image-driven social media sites like Pinterest and Instagram exploded a few years ago, nail businesses and nail art have been marketed worldwide.
• Innovative new Nail Technology products are also the primary golden key for the business to grow fast, with massive consumers usually driven back to the salon just because of the Gel polish, which them to get better durable nails in every desirable color.
• The Vietnamese people also helped the Industry grow; With the virtue of constantly learning and unlimited industriousness, the nail industry has developed spectacularly. This is why we can see a lot of talent at any salon place.
• The global nail polish market value in 2020 was 10.77 Billion USA and is expected to grow up to 15.55 Billion USA in 2024 by 9.5% since 2016 due to growing purchases by the teenage population at the age of 18 to 24 to older women who prefer designer nails or regular nail checks.
• The thriving fashion industry in America is responsible for the massively growing demand for nail polish. This is the only one headshot reason for those who want to snatch a chance to open a nail salon because the growing population coupled with changing lifestyles is expected to boost demand over the forecast period.
